Thoughts from the CEO
Rethink the Click: Support Small During Small Business Season
Michael Gallops
An Effective E-mail Nurture Campaign for Small Business Season
Michael Gallops
25 Engaging Holiday Content Ideas
Chances are, if you have a website, it will be getting some traction especially this holiday season. That means you need incredible content. You want content that informs your ideal customer on the things they need to know prior to making a purchase. Content that advises them on what to expect when buying from you is also important. Lastly, your content can shape their buying process when you tell them what's important to look for.
Michael Gallops
“Small Businessing ” Ain’t Easy
There was a time when the biggest concern a business had was bringing in customers. These days, we know you’re worrying about a lot more.
Michael Gallops
How to Get Certified as a Woman-Owned Business
If you’re a woman who owns a business and you’d like to apply for federal contracts, getting officially certified as a woman - owned business is essential. The federal government’s goal is to award at least 5% of its contracts to women-owned small businesses each year. While the certification process may seem daunting, it’s not that difficult if you know the basic application rules and materials needed.
Michael Gallops
Supporting Small Business: Why It’s a Big Deal
There are many reasons to support small business this coming year and beyond but the average person may not even know why it’s so important to support small business. I want to help them understand.
Michael Gallops
Small Business Season: keeping the sales momentum going
If you participated in small business season—a push to support small businesses during the holidays—we hope you experienced a significant uptick in sales. If you did, you may be wishing that this kind of support, caring, and revenue could continue throughout the year. It can. You just need to leverage the momentum you already built.
Christina R. Metcalf
5 Tips For A Successful Instagram Live Broadcast For Businesses
Instagram Live is an increasingly popular tool for connecting businesses with audiences in real time. Not only does it allow your followers to see a less filtered and more natural side to you and your business, but it also provides them with a valuable opportunity to ask you questions in real time and really engage with your business. Here are top 5 tips to help businesses plan and deliver a successful and engaging Instagram Live broadcast.
Elizabeth Hines
Do You Have What It Takes to Become an Entrepreneur?
Do you have dreams about owning your own business or becoming part of the gig economy? Making your own hours? Working from wherever you want? Then you’re not alone.
Christina R. Metcalf
7 Reasons the Chamber of Commerce Is Not (Just) for Boomers
Christina R. Metcalf