Thoughts from the CEO
What’s in Chamber Membership for You? Hint: it’s more than just a ribbon cutting
Years ago, businesspeople joined the chamber because it was expected. It was just something you did. These days membership isn’t automatic but it’s still a valuable investment in your business. In addition to networking events and ribbon cuttings, the chamber offers a lot of benefits that you can’t do for yourself, and chamber benefits can save you a lot of money. If you’re like most business owners, you could really use some cost savings these days.
Small Business Owners: It’s Time to Think Big
As a small business owner, it's easy to get bogged down in the day-to-day operations of your business. You're constantly juggling tasks like managing inventory or staff, paying bills, and dealing with customer service issues. It can be challenging to find time to think about the big picture, let alone act on it. However, it's essential to think bigger if you want your business to grow and thrive. Now’s as good a time as any.
How AI is Revolutionizing Search Engine Optimization for Small Businesses
This article is going to tell you that artificial intelligence (AI) will forever change SEO. We know. You’ve heard claims like this before but this time it’s true. Because for once we’re leveraging machine learning against the machine. It’s a war of the alphabet AI versus SEO and here’s why it’s changing the search landscape forever.
Rethink the Click: Support Small During Small Business Season
An Effective E-mail Nurture Campaign for Small Business Season
25 Engaging Holiday Content Ideas
Chances are, if you have a website, it will be getting some traction especially this holiday season. That means you need incredible content. You want content that informs your ideal customer on the things they need to know prior to making a purchase. Content that advises them on what to expect when buying from you is also important. Lastly, your content can shape their buying process when you tell them what's important to look for.
“Small Businessing ” Ain’t Easy
There was a time when the biggest concern a business had was bringing in customers. These days, we know you’re worrying about a lot more.
How to Get Certified as a Woman-Owned Business
If you’re a woman who owns a business and you’d like to apply for federal contracts, getting officially certified as a woman - owned business is essential. The federal government’s goal is to award at least 5% of its contracts to women-owned small businesses each year. While the certification process may seem daunting, it’s not that difficult if you know the basic application rules and materials needed.
Supporting Small Business: Why It’s a Big Deal
There are many reasons to support small business this coming year and beyond but the average person may not even know why it’s so important to support small business. I want to help them understand.
Small Business Season: keeping the sales momentum going
If you participated in small business season—a push to support small businesses during the holidays—we hope you experienced a significant uptick in sales. If you did, you may be wishing that this kind of support, caring, and revenue could continue throughout the year. It can. You just need to leverage the momentum you already built.
Christina R. Metcalf